Sunday, January 26, 2020

Impact Of Positive Organisational Behaviour Saudi Corporation Management Essay

Impact Of Positive Organisational Behaviour Saudi Corporation Management Essay This section includes a comprehensive discussion of the major concepts and theoretical literature that are relevant in this study on the impact of positive organisational behaviour in a Saudi corporation. This chapter builds the research framework by reviewing relevant literature on organisational behaviour, the role of managers and leaders, managing diversity and ethics, the role of behaviour and work outcomes, positive psychological capital, employee engagement, and psychological contract. Organisational Behaviour It is an accepted maxim of the modern business world that if organisations are to obtain a degree of competitive advantage, they require several key factors. Chief amongst these are a highly skilled work force; an excellent level of technological proficiency; and consistency in delivering higher quality products and services than their competitors (OReilly and Pfeffer 2000, p. 48). Obtaining and developing these factors is possible only if a company has a highly motivated workforce, which is willing to devote large amounts of discretionary effort to helping the company meet its goals. This argument has been supported by research that has shown that it is generally employees that drive success in the modern world, regardless of whether that success if defined as profitability, productivity or some other form (Pfeffer and Sutton 2000, p. 32). Unfortunately, the question still remains as to what steps companies can take to consistently motivate their employees to achieve this improved l evel of performance. One of the most prominent systems for achieving this, and one which is widely applied in modern organisations, is the concept of behavioural management (Stajkovic and Luthans 2003, p. 155). This concept focuses on the principle of contingent reinforcement, arguing that by rewarding desirable behaviours and punishing or discouraging undesirable ones, humans will moderate their behaviour to achieve the maximum rewards. However, this theory has come in for criticism with Bandura (1987) arguing that If people acted on the basis of informative cues but remained unaffected by the results of their actions, they would be insensitive to survive very long (p. 228). This implies that, over time, people will work out that the behavioural approach to human resource management is having consequences in terms of making them work harder, and hence will moderate their behaviour further to address this point. The thrust on organisational behaviour as an important human resource management concept did not come until the late 1980s (Robbins 2003). Traditionally, business students and future managers received intensive technical training in economics, statistics, accounting, and management theories in order to equip them with the tools in successfully leading companies. There was no mention of the importance of analysing human behaviour in the management equation. Capitalising on the technical aspect of business management had its advantages, but business researchers and practitioners soon found that while technical skills may have increased employee specialisation, it did little to produce successful employee relationships or interactions. Organisational theorists and researchers such as Luthans, Hodgetts and Rosenkratz (1988) were able to demonstrate that human resource skills and communication skills were in fact vital factors in effective leadership and management of business organizatio ns. The traditional skills such as planning, controlling, and decision-making only accounted for 19 percent of the formula for success. Organisational behaviour is defined as an interdisciplinary field which studies individuals and their behaviour within the context of the organisation in a workplace setting (Miner 2005, p. 3). Organisational behaviour focuses on the moods, feelings, and emotions of people in the workplace and studies stress, employee-manager relationships, physical settings, group dynamics, and reward/punishment systems in the work setting. Miner (2005) stressed the importance of the feelings, thoughts and actions of employees in influencing organisational culture. When workers are unhappy, they are unproductive (Luthans 2002a). However, ensuring excellent performance and high productivity is a multidimensional process. Organisational values change over time and employee behaviour is not static. This makes organisational behaviour a focal point in mapping out organisational development. By examining the behaviour of employees over time, management can formulate policies and solutions that impact emp loyees. So far, studies on management and organisational theory have pointed to different variables that drive employee behaviour and productivity. Managers have decided to implement policies to influence team productivity and enhance overall organisational efficiency with differing results. The strategies and approach have also been heterogeneous no one strategy has been proven to be effective in all internal or external organisational environments. What works for one company may not work for another. What several studies have highlighted is the importance of organisational personality in influencing a positive or negative work environment. Nelson and Cooper (2007) explained that the behavioural approach toward management improves organisational processes, interaction, communication channels between employees and managers, and the overall quality of service delivery of the organisation. Aparnas (as cited in Nelson and Cooper 2007, p. 87) study on team behaviours within organisations sugges ted that an organisations identity is influenced by both internal and external forces. Nelson and Cooper (2007) suggested that an organisations strategic plan can modify organisational culture. This finding supports the theory that external influence is effective in forming organisational personalities. This external influence falls within the scope of the functions of managers and leaders. By crafting strategy plans around organisational behaviour, managers and leaders can influence business success by motivating positive behaviours among employees. Managers and Leaders As pointed out earlier (Nelson and Cooper 2007), managers and leaders have an important role in introducing external influences to promote positive organisational behaviour. Managers and leaders are often referred to in the same context or not distinguished at all but in the study of organisational behaviour, a distinction is made (Nelson and Cooper 2007, p. 23). Categorising managers and leaders on the same level leads to role confusion and sometimes places individuals in functions they are not proficient in. This is especially true for large business organisations. Griffin and Moorhead (2010) believe that in the interest of maximising the true potentials and proficiencies of people in organisations, the organisational structure must differentiate the manager from the leader. Theorists (Bennis 1989, Yukl 2002) consider the manager and the leader as having unique functions and characteristics although these may overlap from time to time. Bennis (1989) considered leaders to display pa rticular traits such as inspiration, innovation, and development while managers were maintainers, controlling, and administrative. A manager is a person who identifies and achieves organisational objectives through the deployment of appropriate resources (Griffin and Moorhead 2010, p. 14). Managers are those that traditionally assume responsibilities in human resources which require communication skills and documentation. In the era of globalisation, managers have been challenged to be more knowledgeable of information technology to greatly enhance the management enterprise and to boost managerial capability to document and communicate with people in the workplace (Bloomberg 2009). On the other hand, a leader is a person who influences a group of people towards the achievement of a goal (Yukl 2002, p. 132). As a characteristic, leadership is considered to be the result of both nature and nurture and while there are people born with natural leadership traits, leadership can be learned (Bennis 1998, Yukl 2002). Moreover, not one leadership style is best-suited in all work environments. Two theories adopt this view: the contingency theory of leadership by Fred Fielder (1978) and the situational leadership theory by Paul Hersey and Ken Blanchard (1969). Fielders contingency theory emphasised on the behaviours and reactions of leaders in particular situations. They believed that effective leadership depends on how a leader matches his style of leading with the organisational environment. Hersey and Blanchards situational leadership theory stressed that there is no singular best leadership style. According to both, successful leadership is task-relevant and is dependent upon two factors: 1) the leadership style adopted and the 2) maturity level of the group being led. Choosing the appropriate leadership style also has to consider the type of tasks or functions which need to be accomplished by the group (Hersey, Blanchard, and Johnson 1996, p. 34). The main difference between managers and leaders is that the former are more goal-driven while the latter vision-driven. Bennis (1985) pinpointed the difference saying, managers are people that do things right and leaders are individuals who do the right thing (p. 21). Whatever differences they may have, Griffin and Moorhead (2010) opined that organisations need both management and leadership if they are to be effective. Leadership is necessary to create and direct change and to help the organisation get through tough times. Management is necessary to achieve coordination and systematic results and to handle administrative activities during times of stability and predictability. Management in conjunction with leadership can help achieve planned orderly change, and leadership in conjunction with management can keep the organisation properly aligned with its environment. Managers and leaders also play a major role in establishing the moral climate of the organisation and in determining the role of ethics in its culture (Griffin and Moorhead 2010). Managing Diversity in the Workplace A prominent reality that managers face in the modern organisational environment is diversity. Diversity is an important facet in the study of organisational behaviour because it characterises the different beliefs, persuasions, and behaviours of employees especially in multicultural organisational environments (Adler and Gundersen 2008, p. 65). Diversity is present when people with similarities and differences in age, ethnicity, religion, culture, and educational attainment are grouped together within the same working environment (Griffin and Moorhead 2010). Workplace settings today have become increasingly diverse due to equal opportunity legislations that secured the presence of women, minorities, and differently-abled persons in the workplace. Managers use different strategies in approaching diversity. On an individual scale, diversity may be handled by learning about others and demonstrating empathy and respect for cultural differences. On an organisational level, managers may use mentoring, training, work/life balance problems and implementing alternative work schedules. To manage diversity, Adler and Gundersen (2008) believe that organisations must establish a system of ethics in the workplace to support an ethical organisational culture. Relevant to this particular study is how to manage diversity in a multicultural workforce. In a society characterised by a melting pot of cultures, managers of Saudi companies are challenged to adapt and handle cultural differences vis a vis ethics and performance (Al Kibsi et al. 2007). Managing diversity in multicultural work environments is difficult but attainable if organisational leaders are sensitive and are committed toward adapting to cultural differences. Diversity must be handled with sensitivity and tolerance. Ethical questions may be interpreted differently by one culture and not by others; connotations may be attached to the meanings of some words which may be taken negatively by individuals or groups. Managing diversity has also become a priority in order to prevent legal claims of employee discrimination (Cameron, Dutton, and Quinn 2003). As a result, oganisations are turning to diversity training and multicultural strategic planning and organisational development to combat these problems. Human resource management is inextricably linked to handling cultural issues (Cameron, Dutton, and Quinn 2003). Because culture defines people, their behaviours and beliefs, managers need to be sensitive and proactive in addressing ethical or work relationship conflicts that pertain to differences in culture. When tackling the human resource strategies that are applicable to specific companies, culture should be seriously taken into account. Bell (2005) explained that managers in Saudi companies face numerous challenges in driving the performance of business organisations due in part to cultural factors. Problems such as low motivation (Bell 2005), tardiness and high turnover (Al Kibsi et al. 2007), and emphasis on higher pay (Al Kibsi et al. 2008) are some of the cultural characteristics of the Saudi workforce. Bell (2005) attributes this to the historical development of Saudi society. Many of its young professionals are members of privileged families and the influence of accumulate d wealth due to the oil boom has instilled a cultural preference for managerial positions and disdain for labour-type jobs. Al Kibsi and colleagues (2007) found in their study that foreign labour has become so necessary in running Saudi companies because private companies are unable to provide organisational structures that meet the desired rewards, career paths, and salaries demanded by Saudi professionals. Gopalakrishnan (2002) revealed in a study of culture of Saudi companies that honest and candid evaluations of performance have a high likelihood of eroding self-esteem among employees. Gopalakrishnan (2002) explained that unlike the highly individualistic culture in the United States, employees in the Middle East value collectivism and group work. Culture is a significant factor that managers must take into consideration because it also impacts employee motivation and consequently, work performance. Motivation in the Workplace Motivation is an important management process because it allows managers to influence the behaviour of employees by knowing what makes them tick (Luthans, 1998). Motivation is defined by Luthans (1998) as the process that arouses, energises, directs, and sustains behaviour and performance (p. 43). Motivating people is stimulating them to work toward a desired task. Employing effective motivation has been shown to impact employee satisfaction an organisational commitment (Luthans 2002a). Salary increases or promotions are not the only effective motivators; other incentives can be offered in order to spur employee motivation. It is a common assumption in management that organisational goals cannot be attained without the sustained commitment of organisational members. Motivation is characterised by factors which cause, channel, and sustain human behaviour in a particular committed direction (Adeyemo as cited in Alder and Gundersen 2008, p. 29). Some of the fundamental assumptions that managers and management researchers have about motivation are: 1) that it is a positive thing because a person cannot be confident about him or herself without being motivated (Alder and Gundersen 2008), 2) motivation is just one among several factors that contribute to a persons work performance aside from skill, resources, and work conditions (Luthans 2002a), 3) motivation is a renewable resource that needs continuing replenishment (Zhao 2009), 4) motivation is a management tool that managers should capitalise on in order to direct organisational performance (Griffin and Moorhead 2010). If managers are knowledgeable about the needs and drives of their workers, they can tailor work assignments and rewards according to what is stimulating for them. Managers motivate by appealing to the needs and desires of individual workers (Luthans 2002b). Theories of motivation Abraham Maslow, in his 1943 seminal work A Theory of Motivation, suggested that human beings five basic needs form a hierarchy: from physiological, to safety, to social, to esteem, to self-actualisation needs (Adler and Gundersen 2008). In his model of the needs hierarchy, Maslow explained that individuals are fundamentally directed toward the satisfaction of physiological needs. Physiological needs include basic human needs such as food, shelter, and clothing. As the primary need, Maslow believed that these needs have to be satisfied first before people can be motivated to satisfy other higher-order needs. After the satisfaction of physiological needs, safety and security go next. Safety and security refer to the need to be free from physical harm, from basic needs deprivation, and self-preservation. Next comes social affiliation which is the need for the individual to belong to one or more social groups and to be part of meaningful human relationships. After the social needs are sa tisfied comes the need to fulfill individual desires such as self-esteem and greater personal recognition from other human beings. Achieving self-esteem allows the individual to acquire self-confidence, power, prestige, and control over their circumstances and their contribution to their immediate environment. When self-esteem is satisfied, individuals progress toward self-actualisation which refers to the need to maximise ones potential and to become what one is capable of becoming (Hersey, Blanchard, and Johnson 1996, p. 81). According to Maslows needs hierarchy model, higher order needs (esteem and self-actualisation) only become activated, and thus motivate behaviour, after lower-order needs have been satisfied. This approach has been critiqued to be applicable only in the Western organisational context since motivation of employees from more collective-oriented cultures differs from that of their more individualistic Western counterparts. An individuals needs are particularly bound by culture (Alder and Gundersen 2008, p. 75). While Maslow concentrated on satisfying extrinsic factors to drive motivation, Frederick Herzbergs two-factor motivation theory stated that intrinsic factors are also important (Alder and Gundersen 2008, p. 76). Extrinsic factors include supervision, relations with co-workers, salary, company policy, supervision, and administration. Intrinsic motivators correspond to higher-order needs on Maslows hierarchy, including the work itself, responsibility, recognition for work done, and achievement and work advancement. Despite the acceptance and recognition of the two-factor motivation theory, its universality cannot be assumed. Factors which act as motivators and demotivators vary across culture (Griffin and Moorhead 2010). Hence, managers who are about to enter a new culture should be observant about the cultural factors which appear important and not assume the transferability of their earlier experiences with a particular culture. Positive Organisational Behaviour While organisations are looking to use human resource management concepts to boost the performance of their employees, only around half of all organisations have positive experiences of using them, and believe that they actually matter (Pfeffer 1998, p. 12). As a result, only a small fraction of organisations consistently implement and devote sufficient attention to high performance HRM practices. This further increases the degree of scepticism amongst workers, as more and more of them encounter poorly implemented practices that are often abandoned due to a lack of time and effort (Luthans and Youssef 2004, p. 143). This can lead to the spread of a negative and pessimistic form of organisational behaviour spreading throughout organisations that are using traditional forms of human resource management. The popularity of positive psychology has led to a reconsideration of traditional HRM practices that focus more on the negative aspects of organisational behaviour. Positive organisational behaviour has been defined by Bakker and Schaufeli (2008) as a management concept which emphasizes the need for more focused theory building, research, and effective application of positive traits, states, and behaviours of employees in organisations (p. 147). This implies that not only do organisations need to work on developing positive organisational behaviour, but also on ensuring that this behaviour is effectively applied and thus produces the desired outcomes. Otherwise, if the positive organisational behaviour fails to produce noticeable improvements, employees may lose heart and much of the optimism in their behaviour may be lost. Further to this, the concept of positive organisational behaviour needs to show the added value of the positive over and above the negative (Bakker and Schaufeli, 2008, p. 147) in order to gain wide acceptance and the attention needed to develop further. One of the main potential methods through which this added value could be demonstrated is that positive organisational behaviour is strongly linked to levels of work engagement. According to Bakker et al (2008) this implies that the development of positive organisational behaviour can lead to a positive, fulfilling, affective-motivational state of work-related well-being that is characterized by vigour, dedication, and absorption (p. 187). In other words, developing positive organisational behaviour is more likely to make employees feel positive about their work, and also to engage more strongly with it. This in turn will lead to the employees caring more about the outcomes of their work as outcomes in their own right, rather than simply as tasks they have to complete in order to gain promotions or justify their salaries. This argument is supported by Bakker et als (2008, p. 187) empirical research, which showed that work engagement is influences strongly by the level of job resource s that employees have access to, and the level of personal resources that are inherent to the employee themselves. Of these, job resources focus on factors such as the supervisory coaching and feedback that the employee receives, whilst personal resources include many of the resources associated with positive organisational behaviour, such as optimism, self-efficacy and self-esteem. In addition to this, the research shows that work engagement is a valid predictor of job performance and client satisfaction, indicating that it can help to achieve the employee performance boost needed by modern organisations (Bakker et al, 2008, p. 187). Positive organisational behaviour [POB] emerged from the positive psychology approach in 1999 and was pioneered by Fred Luthans. Positive psychology departs from the traditional negative thrust of psychology as a field which studies illness rather than wellness and instead, proposes that the strengths and virtues that allow individuals and communities to thrive should be studied. Positive organisational behaviour focuses on theory building, empirical research, and application of positive attitudes, traits, and behaviours of employees within organisations (Luthans and Youssef 2007). Luthans (2002a) defined positive organisational behaviour as the study and application of positively oriented human resource strengths and psychological capacities that can be measured, developed, and effectively managed for performance improvement in todays workplace (p. 59). Positive organisational behaviour is a psychology-based approach toward human resource management and operates within a framework t hat considers employee happiness as viable objectives in themselves. Proponents of positive organisational behaviour treat employee well-being and health to be of strategic value for businesses. Instead of viewing occupational health and employee well-being as costs, positive organisational behaviour proponents consider them sound investments. Typically, POB focuses on use of organisational resources in increasing psychological capital, employee engagement, emotional intelligence, and psychological contract. POB is implemented in organisations to stimulate peak performance and enhance the conditions under which employees function and thrive. Psychological Capital The concept of psychological capital has become an important construct, not only in human resource management, but also in other areas such as leadership research. Psychological capital is seen as a key factor in allowing leaders to develop positive organisational behaviour within the organisations that they lead. This link is strongly supported by the research of Toor and Ofori (2010, p. 341) which found that psychological capital is strongly correlated with both leadership authenticity and transformational leadership. In their leadership study on construction and engineering project leaders, a distinction was made between traditional project leaders who drove performance through power, task orientation, and authority and authentic leaders who drove performance through positive values such as morality, ethics, and collective well-being. Authentic leaders who use positive behaviours capitalise on the environment of trust and are able to motivate people better and accomplish challengi ng tasks (Toor and Ofori 2010). Authentic leadership possesses high potential for development as well as veritable performance of construction project leaders. At the same time, the existence of transformational leadership in an organisation plays an important role in the ability of the organisations psychological capital to drive positive organisational behaviour and desired outcomes such as extra effort and satisfaction on the part of employees. However, there is also evidence to suggest that the development of psychological capital in organisations and its ability to drive positive outcomes at both the individual and organisational level, is strongly linked to the level of focused training and development that employees receive (Luthans et al, 2010, p. 41). An exemplary case is UK retailer Tesco which has one of the most impressive workforce development programmes. Tesco employees were considered the happiest and the most loyal in a survey among UK companies (European Monitoring Centre on Change 2007). Tesco has built its image on positive values such as ethics, morality, and human rights. For instance, it has a Working beyond retirement policy which accepts workers above the age of 50, a Remploy policy which brokers jobs for disabled individuals, a basic skills training program, and The Step Change Programme which values the initiatives of employees in suggesting company policies to enhance customer service and satisfactio n. This has resulted to high levels of employee and customer loyalty, positive relationships with suppliers, and efficiency savings amounting to GBP350million (European Monitoring Centre on Change 2007). The Tesco experience implies that psychological capital is not only something which emerges at work through the day to day actions of managers and leaders, but can also be developed through direct training interventions for the workforce. Indeed, the study by Luthans et al (2010, p. 41) indicated that said training interventions not only may be used to develop participants psychological capital, but can also lead to an improvement in their on-the-job performance. This indicates the importance of developing psychological capital at all stages of the human resource management cycle, in order to maximise the potential gains from positive organisational behaviour. Psychological capital refers to the positive psychological states that an individual owns and can use to achieve greater effectiveness in organisations. A comprehensive definition of psychological capital is: An individual state of positive psychological development, which is characterized by: (1) possession of confidence (self-efficacy) by which challenging tasks can be successfully completed through showing and paying necessary efforts; (2) positive attribution should be made on the current and future success (optimism); (3) targets need to be adhered to, and if necessary the line of achieving goals can be re-selected in order to be successful (hope); (4) When confronted with the problems and difficulties, success can be achieved by sticking to goals, quickly restoring and taking roundabout ways (resilience). (Luthans, Youssef and Avolio 2007, p. 15). According to Luthans and colleagues, psychological capital or PsyCap leads to positive organisational behaviour which in turn makes employees work more diligently, adhere to ethics, and acquire higher job satisfaction and improved performance (Luthans, Avolio, Avey, et al. 2007). Psychological capital has four components: 1) self-efficacy, 2) hope, 3) optimism and 4) resilience (Luthans 2005). When used together with social and human capital, psychological capital represents the human resource that each individual owns and which organisations can measure, invest in, develop, and manage effectively. Today, the application of PsyCap is growing in many global companies (Avey 2007). The Kellogg Corporation has institutionalized PsyCap training for all its managers. Engineering leaders and senior managers of The Boeing Company also underwent PsyCap training. Moreover, Boeing has included PsyCap as a workforce development indicator (Avey 2007). Self-efficacy Self-efficacy is the belief that one is capable of attaining specific goals by mobilising motives, cognitive resources and actions (Bandura 1997, p. 76). It refers to positive beliefs and confidence on ones skills and abilities to perform desired task. Persons having high self-efficacy perceive highly that they are capable of taking action and modifying their environment using several resources. Stajkovic and Luthans (1998) believed that people with high psychological capital are more persistent despite failures and are less disheartened and less likely to resign when faced with possibility of failure. Hence, self-efficacy positively impacts work performance. Luthans (2005) recommends ways in which organisations can nurture self-efficacy of employees in his Psychological Capital Intervention [PCI] model. One is to allow employees to identify concrete targets based on employees professional skills. In this manner, employees can process goals in groups and analyze methods in achieving them while criticising and modifying goals. This form of intervention strengthens goal commitment and task control among employees. Another intervention is provide avenues such as trainings and drilling programs where employees can share success stories and exchange experiences in order for them to appreciate that success comes with positive and sustained efforts. Another intervention is to establish expectations by mobilising emotions and persuasions to stimulate confidence among employees that with the proper strategies and timetables, goals can be met. A fourth intervention is the use of positive and constructive defense mechanism in organisational culture through humor, compensation, and sublimation. The idea is to not embarrass or humiliate employees who are frustrated over unachieved goals but to deal with it positively while regaining the employees self-confidence and psychological stability in the process. Hope Hope refers to a positive motivational state characterized by a sense of success resulted from interactions based on agents (goal-oriented vitality) and the paths (plans to achieve goals) (Snyder and Lopez 2002, p. 34). Hope represents an individuals determination that goals are achievable and the individuals conviction that pathways will lead towards attaining these goals. Hope can be determined through two factors: path and willpower (Snyder, Feldman, Taylor, 2000). Peterson

Saturday, January 18, 2020

Long term objectives

Unfortunately in management, it is difficult to find standard definitions for many commonly used terms, yet a common vocabulary and a common understanding are vital to successful communication. The key terms for management are working with and through other people to accomplish the objectives of both the organization and its members. Management activities include planning, organizing, coordinating, motivating, leading and controlling; getting results effectively through other people by process of delegation. Management system refers to the organization's structure for managing its processes – or activities – that transform inputs of resources into a product or service which meet the organization's objectives, such as satisfying the customer's quality requirements, complying to regulations, or meeting environmental objectives. In strategic analysis for long term objectives, the framework can be used for examining the â€Å"fits† with managerial strategy. These fits fall into seven broad areas: (1) strategy; (2) structure; (3) shared values, attitudes, and philosophy; (4) approach to staffing the organization and its overall â€Å"people orientation†; (5) administrative systems, practices, and procedures used to run the organization on a day-to-day basis, including the reward structure, formal and informal policies, budgeting and programs, training and financial control; (6) the organization’s skills, capabilities, and core competencies; and (7) style of management (how they allocate their time and attention), symbolic actions, their leadership skills, the way the top management team comes across to the rest of organization. Managers should strive to develop and attain a variety of objectives in all areas where activity is critical to the operation and success of the management system. Now taking example of PetsMart case, and by going through the all available resources of market information, feedbacks and opinions of general public, if we analyze their management, their rating should be as follows. (1) Strategy  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Strong. (2) Structure  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Average. (3) Shared values  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Average. (4) Approach to staffing the organization   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Strong. (5) Administrative system  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Weak. (6) Core competences   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Average. (7) Style of management  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Average. Resource: â€Å"Management† By Patrick J. Montana, Bruce H. Charnov, Published 2000 Barron's Educational Series

Friday, January 10, 2020

Deception Point Page 87

â€Å"Anything?† Rachel asked. The pilot let the arm make several complete rotations. He adjusted some controls and watched. It was all clear. â€Å"Couple of small ships way out on the periphery, but they're heading away from us. We're clear. Miles and miles of open sea in all directions.† Rachel Sexton sighed, although she did not feel particularly relieved. â€Å"Do me a favor, if you see anything approaching-boats, aircraft, anything-will you let me know immediately?† â€Å"Sure thing. Is everything okay?† â€Å"Yeah. I'd just like to know if we're having company.† The pilot shrugged. â€Å"I'll watch the radar, ma'am. If anything blips, you'll be the first to know.† Rachel's senses were tingling as she headed for the hydrolab. When she entered, Corky and Tolland were standing alone in front of a computer monitor and chewing sandwiches. Corky called out to her with his mouth full. â€Å"What'll it be? Fishy chicken, fishy bologna, or fishy egg salad?† Rachel barely heard the question. â€Å"Mike, how fast can we get this information and get off this ship?† 104 Tolland paced the hydrolab, waiting with Rachel and Corky for Xavia's return. The news about the chondrules was almost as discomforting as Rachel's news about her attempted contact with Pickering. The director didn't answer. And someone tried to pulse-snitch the Goya's location. â€Å"Relax,† Tolland told everyone. â€Å"We're safe. The Coast Guard pilot is watching the radar. He can give us plenty of warning if anyone is headed our way.† Rachel nodded in agreement, although she still looked on edge. â€Å"Mike, what the hell is this?† Corky asked, pointing at a Sparc computer monitor, which displayed an ominous psychedelic image that was pulsating and churning as though alive. â€Å"Acoustic Doppler Current Profiler,† Tolland said. â€Å"It's a cross section of the currents and temperature gradients of the ocean underneath the ship.† Rachel stared. â€Å"That's what we're anchored on top of?† Tolland had to admit, the image looked frightening. At the surface, the water appeared as a swirling bluish green, but tracing downward, the colors slowly shifted to a menacing red-orange as the temperatures heated up. Near the bottom, over a mile down, hovering above the ocean floor, a blood-red, cyclone vortex raged. â€Å"That's the megaplume,† Tolland said. Corky grunted. â€Å"Looks like an underwater tornado.† â€Å"Same principle. Oceans are usually colder and more dense near the bottom, but here the dynamics are reversed. The deepwater is heated and lighter, so it rises toward the surface. Meanwhile, the surface water is heavier, so it races downward in a huge spiral to fill the void. You get these drainlike currents in the ocean. Enormous whirlpools.† â€Å"What's that big bump on the seafloor?† Corky pointed at the flat expanse of ocean floor, where a large dome-shaped mound rose up like a bubble. Directly above it swirled the vortex. â€Å"That mound is a magma dome,† Tolland said. â€Å"It's where lava is pushing up beneath the ocean floor.† Corky nodded. â€Å"Like a huge zit.† â€Å"In a manner of speaking.† â€Å"And if it pops?† Tolland frowned, recalling the famous 1986 megaplume event off the Juan de Fuca Ridge, where thousands of tons of twelve hundred degrees Celsius magma spewed up into the ocean all at once, magnifying the plume's intensity almost instantly. Surface currents amplified as the vortex expanded rapidly upward. What happened next was something Tolland had no intention of sharing with Corky and Rachel this evening. â€Å"Atlantic magma domes don't pop,† Tolland said. â€Å"The cold water circulating over the mound continually cools and hardens the earth's crust, keeping the magma safely under a thick layer of rock. Eventually the lava underneath cools, and the spiral disappears. Megaplumes are generally not dangerous.† Corky pointed toward a tattered magazine sitting near the computer. â€Å"So you're saying Scientific American publishes fiction?† Tolland saw the cover, and winced. Someone had apparently pulled it from the Goya's archive of old science magazines: Scientific American, February 1999. The cover showed an artist's rendering of a supertanker swirling out of control in an enormous funnel of ocean. The heading read: MEGAPLUMES-GIANT KILLERS FROM THE DEEP? Tolland laughed it off. â€Å"Totally irrelevant. That article is talking about megaplumes in earthquake zones. It was a popular Bermuda Triangle hypothesis a few years back, explaining ship disappearances. Technically speaking, if there's some sort of cataclysmic geologic event on the ocean floor, which is unheard of around here, the dome could rupture, and the vortex could get big enough to†¦ well, you know†¦ â€Å" â€Å"No, we don't know,† Corky said. Tolland shrugged. â€Å"Rise to the surface.† â€Å"Terrific. So glad you had us aboard.† Xavia entered carrying some papers. â€Å"Admiring the megaplume?† â€Å"Oh, yes,† Corky said sarcastically. â€Å"Mike was just telling us how if that little mound ruptures, we all go spiraling around in a big drain.† â€Å"Drain?† Xavia gave a cold laugh. â€Å"More like getting flushed down the world's largest toilet.† Outside on the deck of the Goya, the Coast Guard helicopter pilot vigilantly watched the EMS radar screen. As a rescue pilot he had seen his share of fear in people's eyes; Rachel Sexton had definitely been afraid when she asked him to keep an eye out for unexpected visitors to the Goya. What kind of visitors is she expecting? he wondered. From all the pilot could see, the sea and air for ten miles in all directions contained nothing that looked out of the ordinary. A fishing boat eight miles off. An occasional aircraft slicing across an edge of their radar field and then disappearing again toward some unknown destination. The pilot sighed, gazing out now at the ocean rushing all around the ship. The sensation was a ghostly one-that of sailing full speed despite being anchored. He returned his eyes to the radar screen and watched. Vigilant. 105 Onboard the Goya, Tolland had now introduced Xavia and Rachel. The ship's geologist was looking increasingly baffled by the distinguished entourage standing before her in the hydrolab. In addition, Rachel's eagerness to run the tests and get off the ship as fast as possible was clearly making Xavia uneasy. Take your time, Xavia, Tolland willed her. We need to know everything. Xavia was talking now, her voice stiff. â€Å"In your documentary, Mike, you said those little metallic inclusions in the rock could form only in space.† Tolland already felt a tremor of apprehension. Chondrules form only in space. That's what NASA told me. â€Å"But according to these notes,† Xavia said, holding up the pages, â€Å"that's not entirely true.† Corky glared. â€Å"Of course it's true!† Xavia scowled at Corky and waved the notes. â€Å"Last year a young geologist named Lee Pollock out of Drew University was using a new breed of marine robot to do Pacific deepwater crust sampling in the Mariana Trench and pulled up a loose rock that contained a geologic feature he had never seen before. The feature was quite similar in appearance to chondrules. He called them ‘plagioclase stress inclusions'-tiny bubbles of metal that apparently had been rehomogenized during deep ocean pressurization events. Dr. Pollock was amazed to find metallic bubbles in an ocean rock, and he formulated a unique theory to explain their presence.† Corky grumbled. â€Å"I suppose he would have to.† Xavia ignored him. â€Å"Dr. Pollock asserted that the rock formed in an ultradeep oceanic environment where extreme pressure metamorphosed a pre-existing rock, permitting some of the disparate metals to fuse.†

Thursday, January 2, 2020

Essay The Simplicity of Bliss - 1407 Words

French author, journalist and philosopher, Albert Camus writes, â€Å"but what is happiness except the simple harmony between man and the life he leads.† In his book, The Geography of Bliss, Eric Weiner sets out on a journey around the globe to â€Å"places that possess, in spades, one or more of the ingredients that we consider essential to the stew of happiness: money, pleasure, spirituality, family, and chocolate, among others†. (2) According to the World Happiness database, these are the keys to the happiness of several countries he visits. However, when he explores the nation of Bhutan, he encounters an entirely contradictive idea of happiness. The Bhutanese believe that less is more. From the beginning of his visit in Bhutan he finds that from†¦show more content†¦To navigate these roads requires the cooperation of everyone involved, from drivers, to school children crossing the road, to the Languar monkeys. There are no neon signs or billboards along his route. Weiner eventually arrives in the capital of Bhutan, Thimphu, which is the only capital in the world without a traffic light. During his visit there, Weiner meets with Karma Ura who is public intellectual in Bhutan. Ura’s office is in an old building but is described by Weiner as a smartly designed space. Later, when visiting Ura’s unassuming familial home, Weiner sits with Ura’s mother, on a cushion, on the floor as the home is lacking furniture save for a low table. She shares with him what life was like when she was younger. She witnessed the addition of such advances as cars, paved roads, electricity and television. For the Bhutanese this advancement is seen as both good and bad. Some additions promote the happiness of their community while others, like television, allow the promotion of violence in this otherwise peaceful society. While their current infrastructure lacks complexity, it is proven effective for their needs. Weiner continues describing Bhutan as â€Å"a country determined to diminish the importance of money in [their] lives† (Weiner, 57). Whether demonstrated by the age of the well-used, dependable Corolla, or the unpretentiousness tiny airport, the Bhutanese believe that â€Å"what’s on the insideShow MoreRelatedAnalysis Of David Henry Thoreau s Poem, Where I Lived And What You Lived For955 Words   |  4 Pagessense that one should try to do the unconventional and live simply. By living simply, one will be able to find happiness from within. Although a simple life is ideal, there are others who feel simplicity is, and can be equated to ignorance. As the historian Thomas Gray once noted, â€Å"Where ignorance is bliss, ‘tis folly to be wise† (Ode on a Distant Prospect, 1783). In simpler terms, the less one knows about the world around them, the better off they are. Speicher-Cook 2 Those that believeRead MoreHow Does One Find the Miraculous in the Common? Essay example1187 Words   |  5 Pageson solitude in natural surroundings, a state Emerson explains as, â€Å"†¦a transparent eye-ball; I am nothing; I see all; the currents of the Universal Being circulate through me; I am part or particle of God.† To Emerson, nature is similar to personal bliss; a person can be distanced from life trifles and find tranquility within the noise. However, the only way to achieve such an experience is though the independent thought expressed in â€Å"Self Reliance†. By distancing oneself from the noise of opinionsRead MoreConsumed by Beauty in Death in venice by Thomas Mann Essay620 Words   |  3 Pageswith the perfect beauty of the child. For the first time in his life he sees the simplicity of beauty and how perfect it is, however, he is consumed by it. Aschenbach’s introduction to beauty consumes his mind from the rest of the world. Aschenbach s earches for beauty in life, but is trapped and consumed by it and is pulled away from the rest of the world. Tadzio represents beauty and he shows Aschenbach the true simplicity of beauty. In Aschenbach’s eyes Tadzio is â€Å"a precious artifact of human nature†Read MoreScouts Childhood Simplicity in Harper Lee’s To Kill a Mockingbird631 Words   |  3 Pagesnever know how bad it actually was, just from a single glance. Children have a small slice of ignorant bliss, which helps to keep them away from the harsh of reality. It isn’t until later, when they encounter something that opens their eyes and shows them, that they truly start to understand the world we live it. Harper Lee’s To Kill A Mockingbird shows the many differences between the simplicity of being a kid and the tough decisions and problems that adults must face every day. Jean Louise FinchRead MoreNotes on Virtue, Tradition and Animal Mating Essay893 Words   |  4 Pagesthe new arts and sciences give the appearance but not the reality of virtue, which he holds to be the true value of civilization. Rousseau seems to indicate that humans in a state of nature were moral and generally good, because in their original simplicity they could not deceive one another. The arts and sciences, then, challenge that basic morality, being created throughout history to disguise our evils. Rousseau then makes a comparison between Athens and Sparta. He admires the Spartans becauseRead MoreThe Dream Of The Rood Essay1645 Words   |  7 Pages† The rood is describing his own humility. They were both mocked but he stood under the presence of Jesus Christ. The rood was no longer focused on it’s own sorrows and Torres 4 belittlement but rather proud to be sacrificing it’s life for the simplicity of carrying God’s son. The narrator has a struggling faith, the rood has described the atrocious events and has realized the ultimate purpose is salvation; salvation through faith. The author emphasizes salvation through the struggles of the roodRead MoreLove Should Grow Up Like An Wild Iris739 Words   |  3 Pages Real Life Love Throughout â€Å"Love Should Grow up Like an Wild Iris in the Fields† Susan Griffin provokes the readers to think twice about why they consistently enslave themselves with the burden of daily monotony, instead of enjoying the simplicity of love. Griffin uses two metaphors in her poem when describing love, as a flower, as well as the iris of an eye. Her comparisons are both interesting as well as accurate. Love should be born and live in fields, just like wild flowers. Love needs toRead MoreThe Violets Gwen Harwood Analysis1714 Words   |  7 Pagesdrifting into reflection and aurally creates transience between the present and the past. Childhood is portrayed as a time of safety that is often looked back upon with nostalgia from an adult perspective. Monosyllabic words are used to show the simplicity of childhood life, for example in the line â€Å"the thing I could not grasp or name†. The ‘spring violets’ are ‘in their loamy bed’ and are no longer frail and melancholy, and the memory takes place on a ‘hot afternoon’ in contrast to the ‘cold dusk’Read MoreThe World s More Full Of Weeping Than You Can Understand1395 Words   |  6 Pagesin â€Å"The Man Who Dreamed† with the form ABBA for each stanza in the poem, but without ending couplets. The rhyme scheme is consistent in every one of the four stanzas, and reveals a certain simplicity that is found in both poems. The man and the stolen child are both allured to Faeryland because of the simple bliss that seems to be there; however, they are left unsettled between the two worlds because they are unsu re of what they actually want to pursue. Although the stolen child is the only one whoRead MorePlato s Allegory : Knowledge And How New Knowledge Can Alter A Person s Entire Life872 Words   |  4 Pagesideas, that would lift him form ignorance, he would prefer the simplicity of his old beliefs. In many ways this is seen when a student attends a higher place of learning such as a college or university and is presented information that conflicts with their religion, morals, or even the ignorance that not knowing a human is a mammal. These students will reject this â€Å"blasphemy†, hold firm to what they have been taught, and enjoy the bliss that is ignorance. Plato makes it very clear that truth has

Tuesday, December 24, 2019

The Impact Of Media On Our Nation s Presidency - 961 Words

Over the course of our nation’s existence, one can see the changes and innovative ways our nation has improved as a whole. Our nation has developed and matured into what one would call home today. The United States has been shaped and molded to fit the personal needs of society today, at an economic and social level. One of the elements that has changed is how we use our first amendment. The first amendment presents itself as a practice of â€Å"freedom of speech [and] freedom of the press† (The U.S. Constitution). Changed presumed from only speeches, to ads and propaganda, to radio, to television, to social media. Over time people have found new ways to present information to a public audience. Candidates for our nation’s presidency are one of the major focuses in the current news. During the elections, the media plays a big role. Due to the changes and innovations that have occurred in advertising and the media, presidential candidates have presented their info rmation in new ways. This then engrosses the public knowledge among their policies and ideals. By looking at the changes over the years within the media, one will be able to see the best strategy when presenting information during a presidential campaign and election within today’s society. First one should introduce what the job of a broadcast journalism entails. Having a career in broadcast journalism requires many different skills. According to the Bureau of Labor, the job requires one to have a bachelors’ degree. TheShow MoreRelatedTaking a Look at Television Broadcasting704 Words   |  3 Pagesit is safe to say that television broadcasting has polished the narrow mindedness of an imperative individual to either antagonize a supreme man running for presidency or be his very back bone in the process of voting. As airing prominent speeches made by powerful political figures can get one simple idea of justice to more than half the nation as it stands, it can create a strained society in which one will seem to manipulate the others aspect of just, and in return will call for protests. In theRead MoreWorld War II Took Place From 1939-1945 Essay1427 Words   |  6 Pagesremained until he died in 1945. He prepared Americans for the conflict during the war. He for med a Lends-Lease to Britain, declaring America â€Å"the great arsenal of democracy.† The Lend-Lease Act was the means for providing U.S. military aid to foreign nations during World War II. After that America had produced thousands of airplanes, ships and etc. for its allies. The war ended the Great Depression, economically, because millions of unemployed Americans returned to work to make the products for war.Read MoreThe Watergate Scandal Essay811 Words   |  4 Pagesearly in his political career in his famous Checkers speech. By the early 70s however the nation had changed. It wasnt as easy to dupe the public with sappy speeches to explain away political indiscretions. The country was seriously concerned about our involvement in Southeast Asia and how the administration was going to extricate itself from the disaster. The media was on the job during this watershed period in our political history. The whitewash days of the Kennedy period were over. TheRead MoreThe Effects Of Reality Television In Our Society Can Be1509 Words   |  7 Pages The effects of reality television in our society can be seen within the people and even within the government. Reality TV has affected our society in some drastic ways. Reality television started off by showing families supporting each other and being loving, this no longer the case in the year 2017. Reality TV is now promoting acts of aggression, twisting the society s morals, and values. This genre of television has greatly influenced some preposterous behaviors within teenage viewers and undoubtedlyRead MoreArgumentative Synthesis Of President Obama1173 Words   |  5 Pagesgrief to appear in the families of war participants. Conversely, pre presidency, Obama promised to end the war of American troops fighting in Afghanistan in the year 2014, he promised to direct revenues from oil drills to increase coastal protection, he also promi sed to become a person who unites the American people; however, has this so called president kept any of those promises or have they long been abandoned? As Barack Obama s second term comes to an end, it is apparent that Obama is one of theRead MorePresident Richard M. Nixon1524 Words   |  7 PagesAs the nation prepares for the largest defamation in American history, one man is brought to the forefront of his convictions. He has been the nation’s leader for two terms, spanning five and a half years; unfortunately one decision causes him to lose the most important seat in the world. He is referred to as ‘The President of the United States’ but to the people of the free world, he was known as President Richard M. Nixon, the only president to ever step down from presidency. His resignation occurredRead MoreThe Life And Career Of Ronald Reagan1686 Words   |  7 PagesHe’s most known for bringing the end to the Cold War and helping bring an end to major communist activities in the world. There were several of Reagan’s policies that had an impact on ending the Cold War. In order to bring down the Soviet Union and end the Cold War for good, Reagan came up with the Reagan Doctrine, built up our military, and used his quick wit and humor to demean the USSR’s communist ideals. Early Life Reagan was born in Tampico, located in northwestern Illinois, on February 6th, 1911Read MoreJohn F. Kennedy Assassination1618 Words   |  7 Pagesfrom Tennessee. Four years later, Kennedy would decide to run for president (biography.com) Kennedy was the thirty-fifth president of the U.S. Kennedy was 43 when he became President, making him the youngest man to hold the office. During Kennedy’s presidency a lot of major events were taking place. April of 1961 a U.S sponsored invasion of Cuba at the Bay of Pigs fails, and two days later the Bay of Pigs Invasion begins. In May of 1961 Black and white youths supported by the Congress of Racial EqualityRead MoreProtection Of Our Patriotism : Protecting And Censoring Secretive And Important Documents1667 Words   |  7 PagesProtection of our Patriotism Protecting and censoring secretive and important documents is a crucial part of the United States’ national security. Without the censorship and protection of these highly secretive and classified documents, our weapons systems, troop locations, citizens, and server information could all be compromised. This would have a catastrophic affect on our country in future wars and in defense of our nation. Although the First Amendment states that the government does not haveRead MoreThe Drug Policies Of Drug Regulations995 Words   |  4 Pagesabusers continue to fill our courts, hospitals, and prisons. The drug trade causes violent crime that ravages our neighborhoods. Children of drug abusers are neglected, abused, and even abandoned. The only beneficiaries of this war are organized crime members and drug dealers. There needs to be sensible reform of drug regulations. I will try to be brief but I’m going to go through a chronological overview of past presidents and the effects that they had during their presidencies during the war on drugs

Monday, December 16, 2019

The True Story About Write My Essay Research Paper That the Experts Dont Want You to Hear

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Sunday, December 8, 2019

I.q test Essay Example For Students

I.q test Essay Ideal WomanIn magazines stuffed with models and advertisements, billboards on the highway, and actresses on television, the message of what women should look like is everywhere. Advertising is a powerful force in our culture due to the exposure. The decided presence of these images in effect shapes the image of women today. It is very unfortunate that the media influences American society to the point that it defines the ideal woman. The ideal woman is defined as someone that is thin, young, and beautiful. Today it seems as if being thin is the only way to go. There is a wealth of businesses that depend upon the American desire to be thin to survive. Exercise and diet companies are a perfect example. In order to create a market for their product they attempt to make women feel imperfect about their own bodies through advertisement. Advertisers manipulate women into thinking their value is dependent on their physical appearance. An overweight person is seen as lazy. Women, especially, are told that their efforts to exercise and to stay fit will be rewarded by success in their personal and professional lives. If they fail at the idea they are encouraged to try harder. The cruel thing is that the social requirement that we achieve the ideal weight is based on the presumption that we can completely control our body size, which is not true. The only things that seem to sell these days are young faces. It seems as if the younger the better. When you take a look at all the new television shows and movies all you see is young faces. It is harder for the older and more experienced actress to get roles nowadays. They are pairing up older male actors with very young actresses. For most women, staying youthful is an ongoing competition. One of the most common ways is the use of makeup. A lot of women use makeup to cover any flaws or imperfections that they may have to enhance their appearance and make them appear younger. Another idea of the ideal woman is, of course, to be beautiful. The media teaches women what is attractive, what is feminine, what is cool, what is sexy, and what is romantic. However this may come at an expense. After the exercising and the makeup a lot of women turn to the more costly cosmetic surgery. Cosmetic surgery may consist of a minor eye or chin tuck and progress to the more advanced and expensive f acelift or stomach tuck. Still women will go through all this money and pain to be what is in today 6but may not be tomorrow. The public knows that body types go in and out of fashion and the exclusion of so many women is a denial of the wide ranges of bodies and appearances. Advertisers manipulate women into thinking their value is dependent on their physical appearance. They appeal to the basic human desire to be wanted, accepted, and sexually attractive. This country prizes things like individuality, self-help, hard work, success, and self-control. Women are given the message that if they just work hard enough at dieting and exercise, they can be younger looking, thin, beautiful, and more importantly happy. Instead of curiosity at the assortment of body shapes and faces, women are continually comparing themselves to each other. Finally, the question remains†¦is this healthy? Is the current image for the ideal woman healthy for the women of America? Is it ideal?